Producer of the Year
Master & Master
In today’s circumstances, the ability to produce an affordable product with exceptional aesthetic qualities is a real challenge. Producers in the furniture segment have for a long time been struggling with rising material costs and their inaccessibility, as well as being threatened by competition in the form of international wholesalers. Bringing to market an idea which would attract the customer both in form and price has become ever more difficult. But a few years ago, the duo of Ondřej Zita and Luděk Šteigl decided to accept this challenge – and what’s more, they succeeded! Their portfolio now offers not only the favorite metal table legs – which were their first product – but also a diverse range of solitaire items and everyday interior accessories. Their strength consists mostly in simple, timeless design and their ability to read contemporary trends.
The Oasis table made by Jiří Pelcl for Master & Master is an example of the genius interconnection between affective and effective design. This unusually direct piece develops the favorite flower tables made by Jindřich Halabala, while updating them for 21st century taste. The producer also showed a similar level of inventiveness in the design presentation of the Log armchair and sofa, also designed by Pelcl, whose ambitious imagination kicked in and prompted him to work directly, and using only basic geometries. The result is a strong, confident solitaire piece ideal for both public and private spaces. This is also the case of another project: the personable yet subtle SAD table. Its light legs are reminiscent of the brand’s early beginnings, but the stylish tabletop now feels much more robust.
Much like with many other products from their segment, the “Masters” offer their customers variability and diverse materials, which also means they offer a wide range of prices. Their decision to supply the market not only with elite pieces but also with affordable and accessible products makes this Šumperk-based brand a company to watch out for, cherish and respect.
Veronika Pařízková